We power adventures
The technology companyZaptec has undergone major transformations since its establishment in 2012.Therefore, it was time to launch a new visual profile in 2020, to positionZaptec internationally as a forward-thinking brand in the field of electric carcharging. We redesigned their identity as a modern explorer, the brand designfocuses on the freedom that comes from charging one’s car at home. The newbrand name Zaptec Go that also conveys innovation.
Deliveries
Brand strategy
Brand positioning
Brand architecture
Brand identity
The Z sign is reminiscent of lightning as a symbol for energy, which is also expressed in the slogan “Zaptec Powers Adventure”.
The Z sign is reminiscent of lightning as a symbol for energy, which is also expressed in the slogan “Zaptec Powers Adventure”.
The company’s Norwegian roots are reflected in the natural colour palette. The image style inspires a greener everyday life.
About the same size as a digital tablet and weighing 1.3kg, and with a range of 6 carefully selected colours, the Zaptec Go blends seamlessly into your home.
3D by the talented people over at Frame. Photography by Marthe Thu.
It goes without saying that you would prefer to charge your electric car at home. It gives you the freedom to charge when it suits you. The illustration style is simple, functional and explanatory. Go wherever, whenever.
About the same size as a digital tablet and weighing 1.3kg, and with a range of 6 carefully selected colours, the Zaptec Go blends seamlessly into your home.
3D by the talented people over at Frame. Photography by Marthe Thu.
It goes without saying that you would prefer to charge your electric car at home. It gives you the freedom to charge when it suits you. The illustration style is simple, functional and explanatory. Go wherever, whenever.
No matter what you drive or where you’re going, Zaptec Go is the surest way to power your journey.
